Operating Your Franchise

Your Operation Manual
Most successful franchisors would already have developed a good and extensive “Operations Manual”. This manual would provide a comprehensive guide that shows the franchisee how to run the business successfully. A good manual would also decrease the franchisees reliance on the franchisor – especially after the training has been completed. It should be well written, properly indexed and continually kept up to date.

Guidelines for Developing the Manual

  • It should be written in plain, easy to read English.
  • It should be broken up into shorter sentences so the content is easy to understand.
  • If it is large, it should have a full table of contents and an index.
  • It should be fully printed and set in an easy to read font.
  • It should be in a loose leaf format so the manual can be updated on a regular basis.
  • When it is being developed it should be written, edited, field tested and then re-written until the final copy is agreed to.
  • If appropriate, samples of forms to be used in the franchise should be included....

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