Advertising & Promotion



History of Advertising

You do not necessarily have to spend a fortune to get your business or your products promoted to your customers or the general public. There are a number of ways that will not cost you a small fortune ...


Media and Types of Advertising

Media advertising comes through paid advertisements in radio, newspapers, magazines and television. Other types of advertising may include direct mail, trade shows, telemarketing, Yellow Pages listings, etc ...


Newspaper and Magazine

One of the goods things about newspaper advertising is that it doesn't disappear quickly. Once you read it it is sitting there before your eyes, and you can refer to it again and again if necessary ...


Creating and Monitoring Advertising

If you have a limited budget make sure that you evaluate the results from your advertising program. Before you commence your advertising, set in place a system that will enable you to extract results ...


Publicity and Promotion

You do not necessarily have to spend a fortune to get your business or your products promoted to your customers or the general public. There are a number of ways that will not cost you a small fortune ...